#MKTG – Part 4 – Twitter Ads

Story Empire

Mae Clair recently did a post listing the pros and cons of the social media platform, Twitter.

If you missed her post, here it is. https://storyempirecom.wordpress.com/2021/08/13/twitter-the-good-the-bad-and-the-ugly-2/

Not only did she cover some of the wonderful aspects of using Twitter, but also the downsides and then the downright ugliest aspects. So, what I want to focus on today is specifically using Twitter ads to promote your books.

(Photo by Jaap Arriens/NurPhoto via Getty Images)

According to marketing guru, Jordan Steen, there are over 383 million monthly users on Twitter. Sounds like a viable advertising platform to me. There are over 500 million tweets per day. 54% of people prefer brands that are on Twitter, and the age demographics are a younger audience than Facebook.

Hashtags are a key component to giving your Tweet a little longevity, as the average lifespan of a Tweet is only 18 minutes. It took me…

View original post 669 more words

2 comments

  1. Jan Sikes · September 18

    Thank you for reblogging, Mark! Much appreciated!

    Like

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