Mae Clair recently did a post listing the pros and cons of the social media platform, Twitter.
If you missed her post, here it is. https://storyempirecom.wordpress.com/2021/08/13/twitter-the-good-the-bad-and-the-ugly-2/
Not only did she cover some of the wonderful aspects of using Twitter, but also the downsides and then the downright ugliest aspects. So, what I want to focus on today is specifically using Twitter ads to promote your books.
According to marketing guru, Jordan Steen, there are over 383 million monthly users on Twitter. Sounds like a viable advertising platform to me. There are over 500 million tweets per day. 54% of people prefer brands that are on Twitter, and the age demographics are a younger audience than Facebook.
Hashtags are a key component to giving your Tweet a little longevity, as the average lifespan of a Tweet is only 18 minutes. It took me…
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