Lady Rougepen Says: Avoid the Grocer’s Apostrophe


What is the grocer’s apostrophe, you ask? It’s the habit of putting an apostrophe on plural words. It is so named because grocers’ handmade signs often made that spelling mistake, such as “cigarette’s for sale” or “fresh banana’s.” It should be “cigarettes” and “bananas.”

If a word is NOT possessive, or does not contract, there is no need for an apostrophe. People are even getting away from using apostrophes in words like “straight A’s,” “CD’s,” and “1980’s.” However, you would need an apostrophe when you only mention the year in a decade, such as, “I was born in ’72.”

Sean C. Wrightis the author of 8books. For more information about her writing skills and how she can assist you with yours–business or consumer–visit


I’m pleased to announce the release of my 8th book,Skoll’s Diary.

Africans and African Americans left Earth in 1900…

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The Importance Of Being Edited

Ritu Bhathal

Editing can be a minefield, can’t it?

I wasn’t sure whether to write this post, initially, but after recent experiences, I thought, why not air my views, after all, they are only my thoughts, and not law, after all!

Over the last few years, as I have been, (and continue to), hone my writing craft, I have learned so much about writing, and how words can be written and how that impacts upon how readers interpret them.

It means that when I read books, sometimes the pleasure is not as great as it used to be, as I find my technical head switching on, finding errors, or picking up on rookie mistakes.

Don’t get me wrong, I am no expert, by any means, and I fully live by the thought that there are so many rules to writing a ‘good book’, yet if we all wrote by these rules, books…

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Should I use a comma before coordinating conjunctions and independent clauses in fiction? – by Louise Harnby…

Chris The Story Reading Ape's Blog

Are you confused about when to add commas before coordinating conjunctions linking independent clauses? This post offers guidance and a few examples to show you the way.

Rules, convention and meaning
Some writers and editors love a rule. I’m not so keen on the language of ‘rules’ because it sets up a binary mindset that’s focused on ‘wrong’ versus ‘right’ rather than clarity of meaning. Instead, I prefer to think in terms of convention.

Grammatical conventions are useful and purposeful. They provide us with a common frame of reference that helps us communicate clearly through the written word. We can start by at least acknowledging the following:

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Your Digital Assets

Nicholas C. Rossis

Since the sudden passing of my father, I’ve been thinking a lot about digital assets and what becomes of them. UK firm I Will Solicitors has produced an interesting infographic about this very topic. I’m sharing here in case others are wondering about the same thing. Turns about that our digital assets have significant value and that after a loved one passes it can often be difficult for their family to access this to protect private information and data.

Even though we are spending significantly more time using digital platforms for everything from banking through to personal administration and sensitive correspondence, this is an area that few people are thinking of accounting for in their estate planning. I hope this infographic helps people better understand what their digital assets are and how to manage them in 2020 and beyond (not the GREAT beyond, just the normal one).

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Observations From A Phone Book

The Indie Spot!

Phone Book Pic

I enjoy going to garage sales. These are great places to find deals on such things as music CDs, books, electronic, DVDs, and phone books.

That’s right, I said phone books! I bought a phone directory for a quarter just a few weeks ago. I know! I can hear you saying, “What an idiot! Why would anybody pay even a quarter for a phone book?” But this isn’t just any phone book we’re talking about. This is a genuine March 1965 phone directory for Lansing, Michigan, USA.

This little piece of history offers a glimpse into the past. A walk through the Yellow Pages presents a list of restaurants that no longer exist in my home town, hotels that have disappeared, and service stations that no longer offer full-service care.

What’s really fascinating is finding the address of some long-closed business and matching it up with what exists in that…

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Amazon Launches New Author Portal – by Nate Hoffelder…

Chris The Story Reading Ape's Blog

on The Digital Reader:

About three years back Amazon started beta-testing a new author portal called Amazon Author (not to be confused with Author Central). That new portal officially launched this past week with a somewhat confusing name and a new address.

Amazon’s author portal used to be at, but it has now been replaced by a new portal at Along with the new address, the portal has a new look and new features.

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5 Ways You’re Smothering Your Reader in Your Opening Scene – by Janice Hardy…

Chris The Story Reading Ape's Blog

on Fiction University:

Let’s look at how much is too much in an opening scene.

I’ve had weekly critiques on the site since 2010, and a large number of those have been opening pages. Between that, my critique groups, clients, random critiques, and of course, my own reading habits, I’ve read a lot of opening pages. And, of course, written them.

Not all have been good. Not all have been bad. Which is fine for most of those pages, as they were works in progress and that’s normal. Opening scenes are tough to get right.

One of the things I see a lot of, is trying to put too much into the story too soon.

And instead of drawing readers in, we smother them in information.

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Secrets to Successful Self-Publishing: Invest in Your Team – by Laurisa White Reyes…

Chris The Story Reading Ape's Blog

on Fiction University:

“Unless you pay the price for success, you will not know its worth.” – Apoorve Dubey 

It Takes a Village

Your book is written. You’ve revised it to death. You have your social media, website, and newsletter up and going. Everyone you know is anxious to get their hands on your story. Time to publish, right? Well, not quite.

Probably the biggest mistake self-published authors make is getting to this stage only to jump the gun and “put their book out there.” 

You can easily spot these books because they have unprofessional covers, their texts are full of typos, and their interiors are unattractive. They scream ‘SELF-PUBLISHED!!!’ These tend to be the books whose authors naively believed they could do it all themselves.
I’ll let you in on a little secret: No author worth their salt ever does it all by themselves. Ever. Not ever ever.


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