Book Advertising: Lesson 1

Some good, practical lessons on the business side of being an author.


During the last week of Oct I ran a promotion on Murder In Absentia and In Numina, in conjunction with some advertising. This post is about my experiences, what I learnt, and what I will be doing in the future for book advertising and marketing.

(Note to readers: If you’d like not to miss out when I do book promotions (and get Felix’s adventures on the cheap — he’d appreciate that, cheapskate that he is), just join the mailing list!)

From here on, I assume that this will interest mostly authors looking to market their books, though of course any reader who’s interested in what goes on in the life of an indie author is welcome to stay for the class and ask questions. The “Lesson” in the title is about my own learning

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